Marketing Generalist

  • Pune
  • Amber

About amberstudent (amberstudent.Com)

Long-term accommodation booking platform for students (think booking.Com for student housing). Amber helps 80M+ students worldwide, find and book full-time accommodations near their universities, without the hassle of negotiation, non-standardized and cumbersome paperwork, and broken payment process. We are the largest and fastest-growing student housing platform globally, with 1M+ units listed in 6 countries and across 100+ cities . We are growing rapidly and targeting $2B in annual gross bookings value by 2024.


Responsibilities

  • Activity Execution:
    Plan, coordinate, and execute a variety of initiatives and activities for brand and marketing projects.
  • Cross-Functional Collaboration:
    Work closely with cross-functional teams to develop and deliver necessary collateral, communications, and other resources to support native + Chinese social media and other brand and marketing projects.
  • Data Management:
    Maintain and update comprehensive data on all on going activities and projects.
  • Digital Marketing:
    Coordinate in smoother execution of all digital marketing efforts, including, content marketing, email marketing, social media, and paid advertising.
  • Campaign Development:
    Contribute & lead brainstorming sessions and contribute creative ideas to design and implement effective engagement campaigns.
  • Strategizing:
    Strategize and develop long-term plans for native + Chinese social media while ensuring a smoother execution tactically.
  • Market Research :
    Stay ahead of industry trends, competitive analysis, and emerging digital marketing technologies. Apply insights to keep amber at the forefront of the student housing industry.


Requirements and Skills

  • Strong verbal communication abilities.
  • Proficiency in basic data analytical tools such as google sheets (Google analytics and Tableau are a plus)
  • Ability to track and analyze data effectively to drive decision-making processes.
  • Excellent people management and collaboration skills.


What will you get from amber:

  • Fast-paced growth
  • Total freedom and authority (everything under you, just get the job done!)
  • Amazing work culture (trust us when we are saying this!)
  • Open and Inclusive Environment

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