Performance Marketing Specialist

  • palakkad

Key Responsibilities:

•⁠ ⁠Learn how to plan, execute, and optimize end-to-end Google Ads and Mera Ad campaigns for Astrotalk. •⁠ ⁠Conduct keyword research and audience targeting for optimal performance in the mobile app space. •⁠ ⁠Implement A/B testing strategies to enhance ad performance. •⁠ ⁠Get training on how to monitor and analyze campaign metrics, providing regular performance reports. •⁠ ⁠Stay updated on industry trends and Google Ads best practices specific to B2C mobile apps. •⁠ ⁠Collaborate with cross-functional teams to align campaigns with marketing goals. •⁠ ⁠Identify expansion and growth opportunities within existing campaigns. •⁠ ⁠Review and select the most appropriate creatives for Astrotalk.

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